BEAUTY: EXPERIENTIAL & IMMERSIVE CONTENT

Tasked to help Tatcha’s guests (re)discover their love for the mind, body, & skin, a 360-content experience was created to ignite the senses. With the use of 4D features—video, sound, scent, & touch—guests were invited to take part in an immersive guided meditation, inspired by the Japanese practice of shinrin-yoku (forest bathing).

This project demanded a strong set of technical skills, as 3D-projection mapping was utilized to build the experience. The video meditation was edited using Premiere and then precisely aligned within After Effects, then exported at specific codecs to be read by the 3D mapping software. This project was challenging in terms of understanding how the video would be displayed seamlessly across the space (four walls).

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Design & Animation

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WOOSH Beauty